Conceptual Marketing for Visionary Thinkers
You're a bit of a maverick in your field. Your work is fluid and instinctive, fed by years of experience and knowing exactly what to tune into. How on earth do you describe that in a way that people can understand?
Business leaders and visionary entrepreneurs who have an eclectic, unique approach often struggle to boil it down into words their customers understand. |
When your work doesn't neatly fit under one umbrella, knowing what to say or what to put on your website becomes a real dilemma.
If a "confused mind doesn't buy," imagine a confused mind trying to sell
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Knowing what to say is even more challenging when you're a polymind.
If you're ready to do more of the high impact work that uses your best talents and thinking, it's time to approach the messaging dilemma differently. |
Playing small won't create the impact you're here to make
It's exhausting and demoralizing to squeeze yourself into other peoples' expectations and do the lower-level work you're good at—and that people understand and hire you for.
If you want projects and clients that light you up, pay well, and pull out your best, the answer is much more than knowing The Right Words to say.
It's being able to name the transformation that wows your customers and identify the specific ways you solve their problems and satisfy their desires.
When you can connect the dots between your unique transformation and the life your clients want to be living, you can stop wasting time and money on marketing that goes up in smoke and start getting hired for your ability to think far beyond boundaries.
If you want projects and clients that light you up, pay well, and pull out your best, the answer is much more than knowing The Right Words to say.
It's being able to name the transformation that wows your customers and identify the specific ways you solve their problems and satisfy their desires.
When you can connect the dots between your unique transformation and the life your clients want to be living, you can stop wasting time and money on marketing that goes up in smoke and start getting hired for your ability to think far beyond boundaries.