Brynn has a knack for seeing genius in other people and finding just the right words to express it. An idea junkie, she works with original thinkers and creative rebels who are so far out on the leading edge of creativity that they can't talk about their work in a way their clients understand. These entrepreneurs say what they think they ought to say and get stuck using unremarkable or “expert” language. They don't see how ineffective messaging impacts their sales and what they can charge.
Most people think of a “brand” as a snazzy logo with pretty colors and a cool website. That’s partly true—but it’s just the tip of the iceberg. The juicy part of branding happens below the waterline in the space of human longing and connection. Branding combines business strategy with intuition: your true brand is a feeling and an experience that lives in the hearts and minds of your customers. Helping your customers connect to that experience is what creates distinctions and drives sales.
Brynn works with people who are ready to grow their business but don't know what comes next: Is our brand big enough for the company we’re becoming? How are we different from our competition? Who are our ideal clients and what do they actually need? How do we talk about what we do? What do we stand for? How do we connect with premium customers and charge more for our amazing stuff?
Ready to grow your business with words that sell? Let's start with a call.